Privacy Policy

Throughout this policy, "Adora Media", "we", "us" and "our" refer to Adora IO Ltd. (Israel) and its US subsidiary Adora IO LLC, which together operate this website and our advertising services. You can reach us at any time at info@adoramedia.io.

We act in two distinct capacities. When you visit this website or contact us directly, we determine the purposes and means of processing your personal data and act as a data controller. When we run programmatic campaigns on behalf of our advertising clients, we process end-user data on their instructions and act as a data processor or service provider under their direction.

The information we handle depends on how you interact with us. It falls into three broad categories:

• Business contact details — when you contact us through our forms or by email, we collect your name, company name, work email address, and the content of your message, so that we can respond and manage the commercial relationship.
• Website usage data — like most online businesses, our systems automatically record technical information when you browse this site, including IP address, browser and device characteristics, referring pages, and the pages you view. This is used to keep the site secure, diagnose issues, and understand aggregate usage.
• Advertising service data — in the course of delivering campaigns, we process non-identifying data transmitted through real-time bidding and measurement integrations, described in the section below.

As a DSP, we participate in real-time advertising auctions on behalf of our clients. To evaluate and bid on ad opportunities, our platform may receive and process data such as mobile advertising identifiers (for example IDFA or GAID), IP address, approximate location derived from IP, device characteristics, and ad interaction signals such as impressions, clicks, installs, and conversions.

This data does not include names, email addresses, phone numbers, or payment details, and we do not attempt to use it to identify individuals. Where a client or supply partner provides end-user audiences for retargeting or lookalike campaigns, the client remains responsible for having an appropriate legal basis for that audience before it reaches us.

If you would like to exercise choices about interest-based advertising on your device, you can limit ad tracking or reset your advertising identifier in your device settings: on iOS under Settings, Privacy, Tracking; on Android under Settings, Privacy, Ads. You may also use industry opt-out resources such as the Network Advertising Initiative and Your Online Choices.

• To respond to inquiries and manage commercial relationships with advertisers, publishers, and partners.
• To operate, secure, and improve this website.
• To deliver, measure, optimize, and report on advertising campaigns.
• To detect and prevent fraud, invalid traffic, and abuse of our platform.
• To comply with legal and regulatory obligations, and to enforce our agreements.
• To send business communications you have asked for, with an unsubscribe option in every message.

Where the EU General Data Protection Regulation applies, we rely on:

• Consent — for optional cookies, marketing communications, and data you choose to provide.
• Contract — to provide services when you engage us as a client or partner.
• Legitimate interests — to secure and improve our services, prevent fraud, and conduct business development, balanced against your rights.
• Legal obligation — where retention or disclosure is required by law.

We share information only as needed to operate our business:

• Service providers that host our systems, process payments, or support analytics and security, bound by confidentiality and data protection terms.
• Measurement and attribution partners (such as mobile measurement providers) and advertising exchanges involved in delivering campaigns.
• Professional advisers, auditors, and regulators, or in response to lawful requests.
• A successor entity, in the event of a merger, acquisition, or reorganization, with notice provided where required.

We do not sell or rent personal data to third parties for their own independent marketing purposes.

This website uses cookies and similar technologies to keep the site functioning, remember your preferences, and understand aggregate usage. You can control cookies through your browser settings; blocking them may affect how parts of the site behave.

We keep personal data only as long as necessary for the purposes described in this policy, to meet legal and accounting obligations, and to resolve disputes. Data that is no longer needed is deleted or anonymized. Business records are generally retained in line with applicable commercial and tax requirements.

We apply administrative, technical, and organizational safeguards — including encrypted connections, access controls, and least-privilege access to production systems — to protect the data we handle. No method of transmission or storage is completely secure, and we cannot guarantee absolute security, but we investigate and contain incidents promptly and notify affected parties where required by law.

We operate globally, so data may be processed in countries other than your own. Where personal data is transferred out of the European Economic Area or the United Kingdom, we rely on mechanisms recognized under applicable data protection law, such as the European Commission's standard contractual clauses, together with supplementary safeguards where they are needed.

Depending on where you live, you may have some or all of the following rights over your personal data:

• Access — to know what personal data we hold about you and how it is used.
• Rectification — to correct data that is inaccurate or incomplete.
• Erasure — to request deletion where there is no longer a legitimate basis for keeping it.
• Restriction and objection — to pause or object to certain processing, including processing based on legitimate interests.
• Portability — to receive your data in a structured, commonly used format.
• Withdrawal of consent — at any time, for processing based on consent.
• Non-discrimination — we will never treat you differently for exercising your rights.

Residents of Israel have rights under the Protection of Privacy Law, 5741-1981, in addition to the rights above. For rights available under United States law, see the section below.

To exercise any right, contact us at info@adoramedia.io. We may ask for minimal information to verify your identity before responding, and we aim to answer within the timelines required by applicable law. You also have the right to complain to your local data protection authority.

Adora Media serves a predominantly US-based client base, and we build our practices to comply with United States privacy law. Where US state privacy laws apply — including the California Consumer Privacy Act as amended (CCPA/CPRA) and comparable laws in states such as Virginia, Colorado, Connecticut, Utah, and Texas — the following rights supplement those listed above:

• Right to know — to request the categories and specific pieces of personal information we have collected about you, the purposes of collection, and the categories of third parties it has been disclosed to.
• Right to delete — to request deletion of personal information, subject to legal exceptions.
• Right to correct — to correct inaccurate personal information.
• Right to opt out — of targeted advertising and of any sale or sharing of personal information. We do not sell personal information as those terms are defined, and we do not use sensitive data to infer characteristics about you.
• Right to non-discrimination — we will never treat you differently, or degrade your service, for exercising your rights.

We respond to verified requests within the timeframe required by applicable law (generally 45 days, with one extension where permitted). You may authorize an agent to submit a request on your behalf; we may verify the authorization before acting on it. For requests or questions about US privacy rights, contact us at info@adoramedia.io.

Our website and services are directed at businesses, not consumers, and are not intended for anyone under the age of 18. We do not knowingly collect personal data from children. If you believe a child has provided us personal data, contact us and we will delete it.

We may update this Privacy Policy as our services and the law evolve. Material changes will be reflected by updating the date at the top of this page, and, where appropriate, by additional notice. The version published here is the version that governs.

Questions about this policy, or about how we handle personal data, can be sent to info@adoramedia.io.