Resources
Guides For Teams Who Run Mobile Growth.
Practical, technical guides on formats, measurement, fraud, verticals and markets — written for app marketers and app owners.
Solutions
- All SolutionsOverview of what we run
- Mobile User AcquisitionScale installs that retain
- Playable AdsHTML5 formats that lift IPM
- Retargeting & Re-engagementWin back lapsed users
- Brand Safety & Fraud PreventionPre-bid and post-bid filtering
- CTV AdvertisingBig-screen reach, measurable
- Programmatic Media BuyingRTB with custom bidding
- Ad FormatsSupported creative specs
- IntegrationsMMPs, supply and data
Use Cases
Markets
Resources
- ToolsCohort economics and UA planning
- CPI & ROAS CalculatorCost, return and payback scenarios
- LTV CalculatorRetention-based value and CPI ceilings
- Mobile UA BenchmarksPublic-source figures and methodology
- Ad Format SpecsCreative limits and a downloadable PDF
- Get The Media KitAdora Media and Adora X in five pages
- How It WorksOnboarding in four steps
- Mobile DSP GuideWhat a DSP does for UA
- DSP vs SSPBuy side vs sell side, compared
- DSP vs Ad NetworkControl and transparency, compared
- Programmatic UA vs Self-Serve NetworksWhen each approach fits
- BlogIn-depth UA articles
- FAQAnswers on setup, pricing and data
- GlossaryAd-tech terms, plainly defined
Next Step
Have a specific growth challenge? Talk to the team behind Adora X.