[ Mobile DSP ]
Adora DSP — an AI-powered mobile DSP built for app growth.
A mobile demand-side platform (DSP) lets app marketers buy in-app, mobile web and CTV inventory programmatically, bidding on every impression in real time. Adora DSP pairs that buying power with an AI optimization engine and a hands-on team, so every budget is spent on users who are likely to install, engage and pay.
What a mobile DSP actually does
Instead of negotiating with individual publishers or ad networks, a DSP connects to ad exchanges and evaluates each available impression in milliseconds. It decides whether to bid, how much to bid and which creative to show — based on the device, app, location, time and the likelihood that this user will convert.
For app advertisers this means one place to reach audiences across thousands of apps, with transparent pricing and measurable outcomes rather than opaque network bundles.
What makes Adora DSP different
Adora DSP is built around AI-driven optimization. Bid prices, supply sources and creatives are continuously adjusted toward your real goal — eCPI, eCPA, ROAS or retention — using post-install signals from your MMP.
- AI bid optimization toward installs, in-app events and revenue
- Premium supply from leading exchanges with fraud and quality filtering
- Detailed BI reporting down to source, creative and placement level
- Video, playable, native, display and CTV formats in one platform
- Integrations with major MMPs for clean attribution
- A dedicated team with personal, 24/7 account management
Who it is for
Adora DSP is designed for mobile game studios, consumer apps, fintech, e-commerce and subscription businesses that want to scale user acquisition beyond the walled gardens, with full control and visibility over where budgets go.
Further reading
See how Adora DSP can scale your app's growth with AI-driven programmatic buying.
